More meetings. More pipeline. More closed deals.
That is all any of this is for. First principle. Below are the five problems that keep standing between teams and those three numbers, and the work I have actually run to fix each one, with the systems still running to show for it. If one of them is yours, connect with me and we will figure out what the right shape of help looks like.
Connect with meMore revenue from the same team. The whole engine, not one loud tool.
AI-native GTM is everywhere and the starting point is nowhere. Most teams start with outbound, because that is what the vendors sell. But outbound is one piece of a much bigger machine. I build the whole revenue engine AI-native, piece by piece, in the order that actually compounds. From day one at a new company, or retrofitted mid-flight at one that has been selling for years.
LEARN HOW →02Closed deals in the market where nothing was closing.
A new market, a new vertical, a model that stopped working, or a playbook ported from somewhere it made sense. I build motions from zero, starting with the buyer's voice instead of the internal argument.
LEARN HOW →03More closed deals from the pipeline you already have.
Half the pipeline was never real, and the forecast is a negotiation instead of a number. I rebuild pipeline quality from the definition up: what qualified actually means, scoring pointed at the market you can win, deal inspection that reads the deal instead of the rep's mood.
LEARN HOW →04More meetings and more pipeline from the customers you already have.
The expansion trigger already fired. The churn announced itself 90 days ago. I build the systems that read your own signals and route them to a human while they still matter: enterprise deals surfaced inside a self-serve base, expansion triggers, churn early warnings.
LEARN HOW →Two leaks. Two kinds of blindness.
Money leaking out of the engine, deals leaking out of the funnel, blindness to a market, blindness to your own base. They travel in packs, and dig deep enough into any of them and you hit the same root: who is this actually for. That is why the real ICP sits underneath the other four. All five end the same way, with a system your team runs without me in the room.
I'm Heath. I build revenue engines.
Fifteen years of go-to-market from the operator's seat: scale-ups, turnarounds, a cold-start region built past $100M+, a company relaunched around a new model, and most recently a revenue engine rebuilt AI-native from the inside. Everything on this site I learned the hard way, which is why I will stand behind what I say about the work.
The names, titles and dates are all on LinkedIn. Come say hello.
Connect with meGet the work in your inbox.
Every week I publish what I am building and what it taught me. Read a few and you will know exactly how I work before we ever talk.