Privacy.
Last updated 2026-05-18
Built GTM is operated by Heath Barnett as a personal brand and newsletter. This page explains what data I collect, how I use it, and what your rights are.
What I collect
When you subscribe to the Built GTM newsletter, Built GTM collects:
- · Your email address
- · Basic engagement data (opens, clicks) via the newsletter platform
- · If you fill out a contact form or sponsorship inquiry: your name, email, and the content of your message
How I use it
Your data is used only to:
- · Deliver the weekly newsletter
- · Send transactional emails (welcome, account changes)
- · Respond to direct inquiries
- · Improve the newsletter content based on aggregate engagement patterns
I do not sell your data. I do not share your email with sponsors. I do not run paid ads to my subscriber list on third-party networks.
Where it lives
Newsletter subscriber data is stored at Ghost (the newsletter platform that hosts Built GTM at newsletter.builtgtm.ai). Read their privacy policy at ghost.org/privacy.
Website analytics, if used, are powered by Vercel Web Analytics, a privacy-friendly, cookie-less analytics tool. No tracking pixels. No third-party ad networks.
Your rights
- · Unsubscribe anytime. Every email has a one-click unsubscribe link.
- · Request deletion. Email me and I will permanently delete your record.
- · Request a copy of your data. Same process. Email me.
- · GDPR + CCPA rights. If you are in the EU or California, the same rights apply: access, correction, deletion, portability, objection.
Cookies
This site uses only essential cookies (for example, remembering your theme preference if applicable). No tracking cookies, no advertising cookies, no third-party trackers.
Contact
Questions about your data, this policy, or anything privacy-related: email Heath at heath@builtgtm.ai.
Note: This is a plain-language privacy policy for a personal newsletter brand. It is not legal advice and is not a substitute for review by a qualified attorney. If your business has specific compliance requirements (GDPR, CCPA, HIPAA, etc.), consult counsel.