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keep-the-judgmentThe GTM Loop · no setup

Keep reps making the calls that matter.

Marks the points where a rep owns the judgment, who to pursue, the relationship, the message, and gives the workflow an owner and a weekly check so it lasts.

In plain English: “Where do reps stay in control?

Inside: The points a rep controls, the owner handoff, and the review rhythm that keeps it running.

HOW TO USE THIS SKILL
1
In Claude Code (one command)
Copy the install line, paste it into your terminal, and restart Claude Code. The skill installs itself to ~/.claude/skills/ and runs automatically when it is relevant.
2
In Claude, ChatGPT, or a Project (no terminal)
Open the file, then upload it to your chat or paste its contents in. A skill is just a markdown file of instructions, so any capable AI can follow it.
New to skills? A skill is a plain-text file that teaches your AI a workflow. Point any capable assistant at it and it follows the steps, on your data.

Runs today on what you paste. Connect any of these and it pulls live, cross-references, and goes deeper, no code required. See how to connect in Claude or ChatGPT.

Runs in your AI
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Docs, repo & knowledge
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CRM
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Keep the Judgment: leave the calls to the people

What this does

Hands the redesigned workflow to a human who owns it, with the four threads that keep it from falling apart. Cutting the drag is not the finish line. A workflow with no owner and no rhythm tears again in a month.

What you'll need

One workflow that has been solved, stacked, and had its drag cut. No connectors required.

The method

  1. Name the human judgment. The calls in this workflow that need context, judgment, or the relationship. That is what the person keeps.
  2. Thread 1, context. Write the shared brain for this one workflow: the ICP, the rules, the definitions, the messaging. The human and the AI pull from the same source, or the AI guesses confidently.
  3. Thread 2, tooling. Stand up the one automation that runs the drag. One workflow, not the whole stack.
  4. Thread 3, ownership. Put one name on the workflow. They own the human judgment and the system's output. No orphan workflows.
  5. Thread 4, rhythm. Set the recurring review where the owner checks the output and fixes drift. On the calendar, weekly or biweekly. A standing review, not a Slack channel.

Failure points

  • Cutting the drag and walking away. No owner means it tears again.
  • Keeping the judgment with a doc nobody keeps current. Context rots.
  • Reviewing in a Slack thread instead of a standing meeting. Drift wins.

The receipt

[one owner, one context doc, one running automation, one recurring review, on one workflow]

Next move

Repeat the loop on the next most expensive workflow. Built GTM. Receipts only.

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